EPISODE
37

Credentialing: The Unsung Hero of Healthcare Quality

Credentialing is one of healthcare's most important — and least understood — processes. Learn how modernizing credentialing can expand access, reduce delays and help patients get the care they need faster.

About The Guests

Greg Smith
Director of Operations, Evernorth Health Services

Greg Smith is an accomplished operations executive with extensive experience in healthcare and consulting sectors. Currently serving as Director of Operations at Evernorth Health Services since June 2023, Greg previously held key leadership roles at CIGNA Healthcare, where operations for facility and ancillary services were led, managing a team of 130 staff. Prior to CIGNA, Greg was Operations Manager at Kaiser Permanente, overseeing a 40-person team and providing membership administration for 1.5 million members, as well as serving as Workforce Planning Manager for Kaiser Permanente Colorado.

Sharon Meers
President and Co-Founder, Midi Health

Sharon Meers is President and Co-founder of Midi Health. Prior to launching Midi, Sharon spent 17 years in finance as a Managing Director at Goldman Sachs, and then as an executive leading strategy and GTM for eBay’s e-commerce platform. Sharon is the co-author of Getting to 50/50, a primer on how women—and men—can succeed and thrive both professionally and as parents. She has written and spoken extensively about women in leadership at Fortune 500 companies and in publications including The New York Times, Fortune and BusinessWeek, and also appeared on NPR and the TODAY Show.

Carroll Schreibman
Midi Health Patient

Carroll is a 57 year old healthcare executive based in San Francisco, where she lives with her husband, two cats, one dog, and way too many houseplants. She’s also the proud mom of three adult children. After struggling with debilitating perimenopause symptoms and feeling dismissed by traditional healthcare, Carroll found life-changing support through Midi and hormone replacement therapy. Her experience reignited her passion for advocating for women’s health, education, and access to evidence-based menopause care. As a Midi Ambassador, Carroll shares her story to help other women feel more informed, supported, and empowered throughout their menopause journey.

Episode Description

In this episode of Quality Matters, host Tsveta Polhemus sits down with Sharon Meers, co-founder and president of Midi Health, and Greg Smith, director of operations at Evernorth Health Services, to explore an often-overlooked challenge affecting patient access to care: credentialing. 

As healthcare becomes increasingly virtual and multi-state, traditional credentialing systems are struggling to keep pace. Sharon and Greg discuss the real-world impact of lengthy provider onboarding timelines, the operational challenges facing both providers and payers, and the growing need for more efficient, scalable credentialing models. The conversation explores delegated credentialing, trust between organizations, workforce shortages, network adequacy and the connection between credentialing efficiency and patient access. 

The episode also features a special installment of The Patient Voice, where Midi Health patient Carroll Schreibman shares her personal journey navigating barriers to care and how timely access to the right clinician transformed her health and well-being. 

Highlights

  • Credentialing Enables Access: Credentialing determines how quickly providers can begin seeing patients, making it one of the most important drivers of timely access to care.
  • Scaling Virtual Care Responsibly: Midi Health shares how standardized credentialing supported rapid national expansion while maintaining consistency and quality.
  • Trusted Standards Build Confidence: NCQA Credentialing Accreditation creates a common framework that strengthens relationships between providers, payers, and patients.
  • The Payer Perspective: Credentialing helps health plans improve network adequacy, streamline oversight, and reduce administrative burden while supporting quality care.
  • A Patient’s Experience: Carroll Schreibman shares how timely virtual access to menopause care helped restore her quality of life after years of unanswered questions.
Credentialing isn’t just a compliance requirement—it’s the infrastructure that makes timely, trusted, high-quality care possible.
Sharon Meers

Timestamps

(00:00) Why Credentialing Matters More Than Ever
(01:52) Meet Sharon Meers & Greg Smith
(05:43) A Patient’s Journey to Virtual Care
(09:25) Credentialing 101: Why It Matters
(12:12) How Delegated Credentialing Improves Access
(14:36) Scaling Midi Health from 20 to 800 Clinicians
(18:00) Balancing Speed, Quality, and Trust
(24:44) Measuring Patient Access and Outcomes
(28:47) The Future of Credentialing and Virtual Care
(33:25) Patient Voice: Carroll Schreibman’s Story
(42:47) Key Takeaways and Closing Thoughts

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