Author: Christina Borden, Director, Product Development, NCQA

Christina is the Director for Product Development for NCQA's Recognition Programs. In her eleventh year with NCQA, Christina oversees the development, implementation, and promotion of NCQA’s Recognition Programs (RP) and oversees new product design, such as the development of NCQA’s telehealth initiatives. She maintains and improves NCQA programs as clinical measures and standards change. Additionally, she works to educate stakeholders, interpret, and maintain guidelines for RP programs and ensure NCQA’s programs properly align with federal guidelines and NCQA’s mission to ensure high quality healthcare. When appropriate, Christina represents the organization publicly, including in forums for sponsors, state and federal agencies, practices, professional organizations,and other partners. Christina’s work in NCQA’s Recognition Programs has been to improve patient outcomes and provider healthcare delivery through the design and implementation of patient-centric standards. Before joining NCQA, Christina worked at the Association for Community Affiliated Plans (ACAP) representing non-profit safety net health plans and, previously, as a health liaison on Capitol Hill.